As a business owner, the best investment you can have is an online website. A website is not only very crucial for business, but establishing an overall web branding is critical as well. Web branding is a impressive way to stand out within the World Wide Web.
Think of web branding as another way a company can advertise besides using television, magazine or newspaper. By definition, a brand is classified as a symbol. Symbols are known as designs which represent something else, and a brand is meant to package all of the associations, experiences and characteristics into an abstract construct.
In order to lure in customers, a company’s brand should have all of necessities to catch their attention. Whether it’s sound, phrases, logos or imagery, it should be something in which people come into contact with.
Below are a few CODANK Web Design web branding tips. A company should read them carefully and then plan accordingly.
Consistency – Make your brand memorable. Make sure to be consistent in your web design when you’re building it. Keep consistent colors, visuals and typography.
Uniqueness – Differentiate your web page and brand from your competitors. If you don’t, it won’t really be memorable!
Size & Position – Position your logo in the upper left area of the webpage – that is the area most people look to see what site they’re on.
Character – Give your brand character. You can do this by introducing it with a little personality; something that your audience can associate their selves with.
Color – Choosing the right color is very important. Color stimulates emotions and carried with it subconscious associations to numerous things and characteristics.
About CODANK Web Design
CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services.
For more information, visit us at www.codank.com
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