You have a great idea and you’re now ready for the world to know about it. With the increase in promotional alternatives, you may be a little confused as to how you should get the word out. CODANK Charlotte Web Design suggest that you invest in a well put together Press Kit.
A press kit, also known as a media kit, is a pre-packaged set of promotional materials of a person, business, product, or organization. It is normally distributed to numerous members of the media for promotional use only. A press or media kit is often used to announce a release or for a news conference of some sort.
Common Press Kit Elements
• Background Information
• Photos/Images (High Resolution)
• Biographies of key individuals
• Past Press Coverage
• Updated Press Release
• Contact Information
• Collateral advertising material (flyer, book, etc.)
Below is a list of other great reasons to use a media or press kit.
• Business launch
• Mergers and acquisitions
• News conferences
• Large events
• Industry trade shows
• Product launch
Press kits are very common in the music industry. Bands and musicians tend to use them when launching a new album. Their media kits usually include: band biography, discography, CD, contact information, and an equipment list.
Those who choose to create a press kit often vary in the way that they are actually put together. Some people prefer it to have a certain look while others would rather put it together in a different way.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
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