If you are well within your Search Engine Optimization plan, you are probably aware of everything that you need to complete to gain top ranking. You may have been studying so hard that you skipped right over what could keep you from reaching the top spot.
If you search around the Internet, chances are you won’t be able to pin point the actual penalties that could decrease your web site ranking. Search engines aren’t reluctant to publicize this type of information.
A search engine may delist (remove your web site from their index) for many reasons. Keyword stuffing, cloaking, linking schemes, even over optimization – are all ways to potentially cause you to be delisted.
Just because you have been delisted does not mean it will stay that way forever. It is a great idea to correct the errors and then give search engine crawlers a chance to revisit your web site. Afterwards, you will then be relisted back into their index. Some listings take up to a few months to appear.
Besides being delisted, a web site owner could also find their self simply losing a higher ranking. Chances are this isn’t because of any penalties from the search engine. A drop in ranking is due to problems with the site or web server.
Here are a few reasons why your ranking may fall:
Spam links
Another site is redesigned
Hosting and web server issues
Algorithm change in a search engine
When your web site has been delisted, investigate the problem as soon as possible and try to fix it quickly. Try not to let the same issues reoccur.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
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