Monday, August 8, 2011

The Importance of Having a Mobile Website

Technology becomes more advanced every year. One trend that has surfaced over the past several years is mobile Internet. These days, many cell phones have Internet capability, and people are taking advantage of that. The convenience of being able to look up information, updates, and news on the go is too good to pass up - and it's not going to go away. In fact, the number of people who access the Internet through mobile devices, like smart phones, is increasing at a shockingly high rate. However, there is a catch; mobile browsers are not yet advanced enough to properly display regular websites. For this reason, many big name websites have a stripped down mobile version of their site.



Even if your business is not as large as Amazon or Yahoo, you should take advantage of the technology. More and more people are using their smart phones to access the Internet. It is estimated that at least 20% of the population uses mobile Internet; that's a large chunk of potential customers you might be alienating. Small and local businesses can especially benefit from having a mobile version of the site. It makes them accessible to busy people on the go, and gives them more exposure on search engines like Google. Having a mobile version of the site will increase your rankings and optimize your search engine results, so you can expand your business.



It should also be noted that people are making more and more purchases on their smart phones and mobile devices. Over the past several years, purchases made through mobile devices have skyrocketed. The convenience of instant access allows customers to browse and buy whenever they want. If you have an eCommerce site of any kind, then it would be beneficial to offer a mobile version so people can shop on their own time anytime.



Although it may require a little extra work to get a mobile version of your site created and launched, you can hire a web designer, like Codank Web Design, to create it for you, and it will be well worth the additional exposure your company will receive. Mobile Internet is the technology of the present and the future. It's only going to become more common, so stay ahead of the curve and stay on top of universal usability.



About CODANK Web Design


CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services.


For more information, visit us at www.codank.com

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