Pay Attention to Idle Pages

Websites that have been around for awhile tend to lose their online appeal. Over a period of time, a company should know which pages attract the most visitors and which pages have the least visitors. First thought is to delete the unused pages or to simply stop updated them, but this is not always the best alternative. Instead of removing or neglecting these idle pages, it is best to make sure that other popular pages have clear road signs that tell visitors what the unused ones are all about. Also, think about merging the information on idle pages with information from another page.

Techniques to Gain More Visitors to Idle Pages

Get your site indexed in search engines and online directories
Create an opt-in list through email marketing
Posts articles online (Article Marketing)
Pay-Per-Click
Be Patient – continue to apply different methods in order to see results!

A company should update a website’s content as often as possible in order for a page’s success. Do not write content just for the sake of writing content. It is best to add at least one paragraph of new subject matter every week to the idle pages. Doing so will show visitors that you are staying current and take pride in providing them with information. Not updating regularly will more than likely make it harder for them to even remember your page name.

If possible, companies should allow their visitors to interact with the words provided. So, include links and other interactive elements in text for idle pages.

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CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.

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Clean Up Time: Idle Pages

After studying a web site and its contents to see how you can direct traffic to more popular areas, a company should take a hard look at pages that rarely obtain visitors. Initially, the first thought is to delete the unused pages or to simply stop updating them, but this may not be the correct solution. Rather than remove or neglect these pages, a company should make sure that other pages have clear road signs that tell visitors what the neglected pages are all about. Also, consider combining the information on this age with information on another page.

Ways to Gain More Visitors to Unused Pages
· Get your site indexed in search engines and online directories
· Create an opt-in list through email marketing
· Posts articles online (Article Marketing)
· Pay-Per-Click
· Be Patient – continue to apply different methods in order to see results!

Updating your content as often as possible is beneficial for a site and its page’s success. It is not a good idea to just create content for content’s sake. Try to add at least one paragraph of new subject matter per week to the unused page. Doing so will keep your site in the minds of your visitors. Not updating regularly will more than likely make it harder for them to even remember your page name.

Words tend to be viewed differently on a screen than those on a page. If it is possible, you should allow your visitors to interact with the words provided. So, include links and other interactive elements in your text for pages which have fallen short of popularity.

About CODANK Web Design

CODANK is a top rated Charlotte Web Design, Internet Marketing and Search Engine Optimization firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. We specialize in web design and development, branding and identity, internet marketing, and content management systems. For more information, visit us at www.codank.com