Friday, September 18, 2009

Where Do People Search?

There are many places where you can search for websites. Literally thousands of sites, in fact, provide the ability to search the Web. But, what you may not realize, however, is that many of those sites search only a small subset of the World Wide Web.

However, the majority of searches are carried out at a small number of search sites. How do the most popular search sites rank? That depends solely on how you measure popularity:

• Entire number of site guest
• Percentage of site visitors (audience reach)
• Total number of searches conducted on a site
• Total number of hours visitors spend searching at the site

Each individual measurement provides a slightly different ranking. Even though all of them provide a similar picture with the same sites generally appearing on the list, some are in to some extent different positions.

Below is a list of the world’s most popular search sites, based on one month of searches during August of 2007 (approximately 8 billion searches) according to a Nielson/NetRatings study. These statistics are for U.S. Internet users:

• Google.com – 53.6%
• Yahoo.com – 19.9%
• MSN.com – 12.9%
• AOL.com – 5.6%
• Ask.com – 1.7%
• My Web Search – 0.9%
• BellSouth Search – 0.5%
• Comcast Search – 0.4%
• My Way – 0.4%
• SBC Yellow Pages Search – 0.4%

Please remember that this is a list of search sites, not search systems. In some cases, the sites own their own systems. Google supplies its own search results, however AOL does not. My Web Search is a metasearch engine receiving results from Google, Yahoo, and Ask.com.

About CODANK Charlotte Web Design

CODANK is a top rated Charlotte Web Design, Internet Marketing and Search Engine Optimization firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. We specialize in web design and development, branding and identity, internet marketing, and content management systems.

For more information, visit us at www.codank.com

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