As a business owner, what will you do to stand out within the other millions of web sites on the World Wide Web? The ever so changing Internet world is causing businesses to explore everything from keyword analysis to social networking; every tool will help a company in the long run. But, the top way to improve a web site’s ranking falls within Pay-Per-Click (PPC). There are many PPC services available, but managing them is normally an intricate task.
According to Wikipedia.org, Pay-Per-Click is defined as a bid, placed on a keyword advertisement, which is swiftly charged each time a visitor clicks the advertisement. A business has to pay the PPC provider each time a potential customer or viewer clicks their business ad. Pay-Per-Click ads were designed to draw more attention to a web site.
It is highly suggested for businesses to invest in software solutions to help them manage their search engine optimization (SEO) and PPC services. Using software will help to handle many issues of your strategy as possible from one central location. This normally eliminates the confusion associated with dealing with numerous programs and services. Software solution along with effective management is also one huge help. Dedicate a block of time each day to monitor your marketing process.
Top Pay-Per-Click (PPC) Companies
MSN
Google
Myspace
Facebook
Yahoo
Be sure to look for something that allows them to go through a free trial period so that they can try it out before actually paying.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Thursday, February 25, 2010
Wednesday, February 24, 2010
Social Networking for Businesses
As a business owner, you should not limit yourself to only blogging and paying for online advertisements because it isn’t guaranteed to get your business too far. Networking tools are beginning to surface almost every single day. These networking tools give you and your business the opportunity to connect with a large mass of people and reach your specific target market.
A social network is defined as a social structure made of individuals (or organizations) which are connected by a common interest. It would be in your best interest to use any networking tool to help build your internet existence.
Create a profile on the following sites to help direct more traffic back to your company’s web site. With these social networking sites, you will be able to connect with other professionals, potential clients, and supporters who are most likely to have an interest in your products or services.
Top social networking sites for businesses include:
Biznik – Dedicated to entrepreneurs and small businesses helping each other succeed
Ecademy – A business network for creating contacts and sharing knowledge
Cofoundr – A community for entrepreneurs, programmers, designers, investors, and other individuals involved with starting new ventures
Focus – Created to help business decision makers and IT professionals make decisions
LinkedIn – A professional network that allows you to be introduced to and collaborate with other professionals
Plaxo – An enhanced address book tool for networking and staying in contact
Upspring – A social networking site for promotion and social networking
Networking for Professionals – A business network that combines online business networking and real-life events
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
A social network is defined as a social structure made of individuals (or organizations) which are connected by a common interest. It would be in your best interest to use any networking tool to help build your internet existence.
Create a profile on the following sites to help direct more traffic back to your company’s web site. With these social networking sites, you will be able to connect with other professionals, potential clients, and supporters who are most likely to have an interest in your products or services.
Top social networking sites for businesses include:
Biznik – Dedicated to entrepreneurs and small businesses helping each other succeed
Ecademy – A business network for creating contacts and sharing knowledge
Cofoundr – A community for entrepreneurs, programmers, designers, investors, and other individuals involved with starting new ventures
Focus – Created to help business decision makers and IT professionals make decisions
LinkedIn – A professional network that allows you to be introduced to and collaborate with other professionals
Plaxo – An enhanced address book tool for networking and staying in contact
Upspring – A social networking site for promotion and social networking
Networking for Professionals – A business network that combines online business networking and real-life events
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Tuesday, February 23, 2010
Does a CMS affect SEO?
Web designers should be aware of the affects a content management system (CMS) can have on search engine optimization (SEO). There was once a time when content management system applications actually published content with drawn out, complicated URLs or created numerous copies. The end result was search engines rejecting the URLs and ranking the web site lower than normal. In the present day, CMS applications are a lot more SEO friendly.
A content management system (CMS) is a collection of procedures used to manage work flow in a collaborative environment.
Search engine optimization plays a big role in web site ownership. Small businesses and entrepreneurs are beginning to focus on ways to receive higher rankings within search engines. They often use more technological assistance, which includes SEO help.
Today, a large number of CMS applications have been designed to improve a web site’s SEO. When looking to invest in a CMS, you should ask the following questions:
“How does the software or application help with my SEO?”
“What specific parts of the application or software will help to advance my SEO efforts?”
Also, take into account the structure with which it will help develop your text content. This is an important aspect because a CMS was created to uphold your content in an orderly manner. It will also assist with your content strategy and your web site structure.
There are six main categories of a Content Management System (CMS):
Mobile CMS
Component CMS
Media content management system
Enterprise CMS (ECMS)
Web CMS (WCMS)
Document management system (DMS)
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
A content management system (CMS) is a collection of procedures used to manage work flow in a collaborative environment.
Search engine optimization plays a big role in web site ownership. Small businesses and entrepreneurs are beginning to focus on ways to receive higher rankings within search engines. They often use more technological assistance, which includes SEO help.
Today, a large number of CMS applications have been designed to improve a web site’s SEO. When looking to invest in a CMS, you should ask the following questions:
“How does the software or application help with my SEO?”
“What specific parts of the application or software will help to advance my SEO efforts?”
Also, take into account the structure with which it will help develop your text content. This is an important aspect because a CMS was created to uphold your content in an orderly manner. It will also assist with your content strategy and your web site structure.
There are six main categories of a Content Management System (CMS):
Mobile CMS
Component CMS
Media content management system
Enterprise CMS (ECMS)
Web CMS (WCMS)
Document management system (DMS)
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Monday, February 22, 2010
Social Media 101
Interaction within your network is a great way to generate interest in your business. Everyday people will not be drawn to you if they have nothing to spark their interest. Being able to reach these people where they are most comfortable, and this is usually social web sites. Search Engine Optimization professionals have coined this term Social Media.
Social media is defined as a form of marketing that concentrates on increasing traffic and awareness by participating in various social media web sites.
This new phase has been creating such a buzz in today’s business world that large corporations such as CNN are beginning to take advantage of it.
SEO professional have agreed that social networks make it easier to build contacts and potential clients that in return can assist in spreading the word about a certain business’ products or services and web site.
Creating an account on these social media sites (listed below) will provide you with a platform for your network to comment, view, and vote on the content and photos in which you provide. The Internet also contains social websites that focus on news and video sharing.
Below are a few examples of the different social media categories and the top sites:
Social Bookmarking – share, organize, search, and manage bookmarks of websites
Delicious - www.delicious.com
StumbleUpon - www.stumbleupon.com
Social Networking – build a profile, add friends, update your status, share photos and videos
Twitter – http://twitter.com
Facebook – www.facebook.com
MySpace – www.myspace.com
Social News – submit and vote on news stories or other links
Digg - www.digg.com
Technorati - www.technorati.com
Blogging – post regular entries of articles, content, or other written material
Blogger – www.blogger.com
HubPages – www.hubpages.com
Video Sharing – upload video clips for public viewing
YouTube – www.youtube.com
Vimeo – www.vimeo.com
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Social media is defined as a form of marketing that concentrates on increasing traffic and awareness by participating in various social media web sites.
This new phase has been creating such a buzz in today’s business world that large corporations such as CNN are beginning to take advantage of it.
SEO professional have agreed that social networks make it easier to build contacts and potential clients that in return can assist in spreading the word about a certain business’ products or services and web site.
Creating an account on these social media sites (listed below) will provide you with a platform for your network to comment, view, and vote on the content and photos in which you provide. The Internet also contains social websites that focus on news and video sharing.
Below are a few examples of the different social media categories and the top sites:
Social Bookmarking – share, organize, search, and manage bookmarks of websites
Delicious - www.delicious.com
StumbleUpon - www.stumbleupon.com
Social Networking – build a profile, add friends, update your status, share photos and videos
Twitter – http://twitter.com
Facebook – www.facebook.com
MySpace – www.myspace.com
Social News – submit and vote on news stories or other links
Digg - www.digg.com
Technorati - www.technorati.com
Blogging – post regular entries of articles, content, or other written material
Blogger – www.blogger.com
HubPages – www.hubpages.com
Video Sharing – upload video clips for public viewing
YouTube – www.youtube.com
Vimeo – www.vimeo.com
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Friday, February 19, 2010
Google Analytics 101
Measuring your web site’s success is very important and should be done by all businesses. Similar to any business, it is essential to keep track of the ups and downs of your website’s progress.
A wonderful place to being is with web analytics software. Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.
A very useful web analytics application for web site owners to invest in is Google Analytics.
Google Analytics is an analytics solution designed to provide companies with a view of the daily, weekly, and monthly activities of their web sites. The application is free. It gives a business a considerable edge over competitors in the pursuit for top search engine rankings.
With Google Analytics, you can do the following:
• Set and track goals – create goals in which you would like to achieve; track which keywords are properly working best for your site; determine the least effective methods
• Apply filters – exclude certain traffic from reports
• Track external clicks – negotiate link placement; track bounce rates
• Automate reporting – allows you to specify what information you prefer to be reported; you can receive information in PDF, CSV, TSV, or XML format
• Locate keywords – keep track of traffic sources to better understand which of your keywords and phrases work best for you
• Track e-commerce – keep track of your website transactions
Before you can properly use Google Analytics, be sure to create an account and then install a tracking code (which captures, collects, and analyzes information regarding visitors) on your web site.
(Information found in Search Engine Optimization by Kristopher B. Jones)
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
A wonderful place to being is with web analytics software. Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.
A very useful web analytics application for web site owners to invest in is Google Analytics.
Google Analytics is an analytics solution designed to provide companies with a view of the daily, weekly, and monthly activities of their web sites. The application is free. It gives a business a considerable edge over competitors in the pursuit for top search engine rankings.
With Google Analytics, you can do the following:
• Set and track goals – create goals in which you would like to achieve; track which keywords are properly working best for your site; determine the least effective methods
• Apply filters – exclude certain traffic from reports
• Track external clicks – negotiate link placement; track bounce rates
• Automate reporting – allows you to specify what information you prefer to be reported; you can receive information in PDF, CSV, TSV, or XML format
• Locate keywords – keep track of traffic sources to better understand which of your keywords and phrases work best for you
• Track e-commerce – keep track of your website transactions
Before you can properly use Google Analytics, be sure to create an account and then install a tracking code (which captures, collects, and analyzes information regarding visitors) on your web site.
(Information found in Search Engine Optimization by Kristopher B. Jones)
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Thursday, February 18, 2010
Optimize Your Multi-lingual Site
How do you measure your businesses success? Once you have achieved success in your home country, does it stop there? Introducing your product or service to other countries is a great idea to consider. There are millions of web sites that are all in English, but there are also another billion people around the world who speak a different language.
Being able to provide online content for a bi or multi-lingual web site is a wonderful way to expand globally. Success is not always guaranteed and many challenges come with the task. One of those challenges is optimizing your foreign language web site. Optimizing your multi-lingual site is similar to optimizing it in English.
Another huge challenge involves making sure that all of your content is successfully translated. Not translating content correctly can affect your page ranking.
Below are a few guidelines to keep in mind when planning your Search Engine Optimization process:
Include proper link – Links both to and from your English site to your foreign language site should be included.
Apply all of the same SEO Rules – Just because the language has changed does not mean search engines or crawlers are any different.
Make language options available – Be sure to make language options clear so your foreign visitors will not miss it.
Translate existing web content – It is best to hire someone who is an expert in the chosen language.
Translate keywords – You may not be able to translate some words, so you’ll need to choose new keywords.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Being able to provide online content for a bi or multi-lingual web site is a wonderful way to expand globally. Success is not always guaranteed and many challenges come with the task. One of those challenges is optimizing your foreign language web site. Optimizing your multi-lingual site is similar to optimizing it in English.
Another huge challenge involves making sure that all of your content is successfully translated. Not translating content correctly can affect your page ranking.
Below are a few guidelines to keep in mind when planning your Search Engine Optimization process:
Include proper link – Links both to and from your English site to your foreign language site should be included.
Apply all of the same SEO Rules – Just because the language has changed does not mean search engines or crawlers are any different.
Make language options available – Be sure to make language options clear so your foreign visitors will not miss it.
Translate existing web content – It is best to hire someone who is an expert in the chosen language.
Translate keywords – You may not be able to translate some words, so you’ll need to choose new keywords.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Wednesday, February 17, 2010
Don’t Overlook Your Competitors
The Search Engine Optimization phase that you conduct includes different steps. One of the most important steps you should pay close attention to is your competitive analysis. Being able to analyze your competition should be placed at the very top of your to-do list, along with site tagging and keyword analysis.
Competitive analysis can be defined as an assessment of the strengths and weaknesses of current and potential competitors. This process provides you with a defensive mechanism from any threats and also helps with any opportunities.
During a competitive analysis, you should identify the following:
Your specific industry
Your competitors
Your customers and what benefits they expect
Key success factors in your industry
When conducting your thorough competitive analysis, it is very important to not only identify your direct competitors but also ones who are indirect. Look at those competitors who are ahead of you in search engine rankings, even if they’re offerings are unlike yours.
Additional competitive analysis tips:
Page saturation: Are their pages indexed? Look to see what you should include or exclude on your site pages.
Meta data: Look at what meta data your competitors are including. How is it worded? You can access the source code of a site by selecting 'Source from the View' menu on your web browser.
Page titles: Is the sites page titles consistent? What keywords do they use, if any at all? How competition uses page titles should give you an indication of what you’re doing right or wrong with your own site.
Site rankings: Where in the SERPs is the competitor’s site ranked? Make note of the top three to five sites.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Competitive analysis can be defined as an assessment of the strengths and weaknesses of current and potential competitors. This process provides you with a defensive mechanism from any threats and also helps with any opportunities.
During a competitive analysis, you should identify the following:
Your specific industry
Your competitors
Your customers and what benefits they expect
Key success factors in your industry
When conducting your thorough competitive analysis, it is very important to not only identify your direct competitors but also ones who are indirect. Look at those competitors who are ahead of you in search engine rankings, even if they’re offerings are unlike yours.
Additional competitive analysis tips:
Page saturation: Are their pages indexed? Look to see what you should include or exclude on your site pages.
Meta data: Look at what meta data your competitors are including. How is it worded? You can access the source code of a site by selecting 'Source from the View' menu on your web browser.
Page titles: Is the sites page titles consistent? What keywords do they use, if any at all? How competition uses page titles should give you an indication of what you’re doing right or wrong with your own site.
Site rankings: Where in the SERPs is the competitor’s site ranked? Make note of the top three to five sites.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Tuesday, February 16, 2010
Electronic Mail 101
Communicating a message about a new product or a new online promotion can be delivered in many different ways. Businesses have come a long way from simply writing and sending a stamped letter to inform customers about very important content.
Today’s small business and entrepreneur Internet users have taken advantage of the use of electronic mail. E-mail (short for electronic mail) is a method of exchanging digital messages. It is based on a store-and-forward model in which e-mail computer server systems accept, forward, deliver and store messages on behalf of users.
Most e-mail providers offer email addresses for free. It is the most efficient forms of communication. Top e-mail providers include:
Google
Yahoo
AOL
Below are a few reasons why your business should invest in e-mail:
Messages can be sent to several individuals at one time. This way you don’t have to send out each message one by one.
E-mail messages can be personalized. Color, banners, and photos can all be used to add life to your content. Sending a broad message often causes individuals to ignore your initial efforts.
It is more reliable and confidential than other types of communication.
Key features, such as an address book, allow you to create groups with similar clients. This will help you target the individuals who are most likely to respond to each particular message.
Staying in touch with customers on a regular will potentially build a long term relationship. Once a message is sent, you are able to see the results of your efforts instantly. Discern who responds and who opts-out of your messages.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Today’s small business and entrepreneur Internet users have taken advantage of the use of electronic mail. E-mail (short for electronic mail) is a method of exchanging digital messages. It is based on a store-and-forward model in which e-mail computer server systems accept, forward, deliver and store messages on behalf of users.
Most e-mail providers offer email addresses for free. It is the most efficient forms of communication. Top e-mail providers include:
Yahoo
AOL
Below are a few reasons why your business should invest in e-mail:
Messages can be sent to several individuals at one time. This way you don’t have to send out each message one by one.
E-mail messages can be personalized. Color, banners, and photos can all be used to add life to your content. Sending a broad message often causes individuals to ignore your initial efforts.
It is more reliable and confidential than other types of communication.
Key features, such as an address book, allow you to create groups with similar clients. This will help you target the individuals who are most likely to respond to each particular message.
Staying in touch with customers on a regular will potentially build a long term relationship. Once a message is sent, you are able to see the results of your efforts instantly. Discern who responds and who opts-out of your messages.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Monday, February 15, 2010
Who Has All of the Information?
It is something that we all do. When we see a commercial ad introducing a new product, such as Google Buzz, what do we do? Majority of the time we head straight to our computers or BlackBerry and search for it. Keyword: search. All marketing, media, and communication direct millions of people from around the globe to the Internet ready to search for information.
Where do we go to find this information? The answer is quite easy – a search engine. Examples of search engines include: Google, Yahoo, and Bing. Google is the #1 search engine on the Internet.
A search engine is designed to search for information on the World Wide Web. According to Wikipedia.org, the search results are normally presented in a list and are commonly called hits. The information may consist of web pages, images, information and other types of files. Keywords and phrases are also included in those listings. Some search engines also mine data available in databases or open directories.
There are three types of search engines:
Primary
Secondary
Targeted
A business should choose the search engine that works best for them. The one they choose should offer advertising opportunities and should boost online visibility.
Factors associated with search engines:
Searching - Once keywords or phrases are entered, the engine examines the database to produce search results.
Crawlers – used to “crawl” from web site to web site creating a copy of written content for later processing by a search engine.
Indexing – grouping or cataloging content into a database.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Where do we go to find this information? The answer is quite easy – a search engine. Examples of search engines include: Google, Yahoo, and Bing. Google is the #1 search engine on the Internet.
A search engine is designed to search for information on the World Wide Web. According to Wikipedia.org, the search results are normally presented in a list and are commonly called hits. The information may consist of web pages, images, information and other types of files. Keywords and phrases are also included in those listings. Some search engines also mine data available in databases or open directories.
There are three types of search engines:
Primary
Secondary
Targeted
A business should choose the search engine that works best for them. The one they choose should offer advertising opportunities and should boost online visibility.
Factors associated with search engines:
Searching - Once keywords or phrases are entered, the engine examines the database to produce search results.
Crawlers – used to “crawl” from web site to web site creating a copy of written content for later processing by a search engine.
Indexing – grouping or cataloging content into a database.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Friday, February 12, 2010
Well Written Content Leads to Success
If you are familiar with Search Engine Optimization practices, it is not a shock to hear that good writing is a key factor when trying to gain high search engine rankings. Web sites that hold the top positions aren’t there simply because they have the most photos and images, but simply because of how much better their content is written from the rest.
Google attains the majority of their traffic delivered due to the most frequently searched keywords and phrases. These specific keywords and phrases place a web site in search engines simply because they are placed within the content of the site. For example, if one of the most searched keywords is Charlotte Web Design tips, placing those keywords within your web site will draw majority of Google’s unique viewers.
Often, companies and web designer do not understand the importance of having well written content. Many get caught up in posting videos, images, and other types of web content way before proper grammar.
Suggested Content Success Features
Updates – Your written content should be regularly updated. Fresh content draws in more visitors.
Paragraphs – Long drawn out paragraphs normally aren’t read. Try to keep paragraphs to a minimum of 1-4 sentences.
Content Relevance – Your text should include frequently searched keywords and phrases associated with search engines.
Spelling and Grammar – Yes, errors are common on any web site. You can eliminate these errors by using tools such as spell check.
Lists – Use bullets and numeric formats for text.
Content Management is very helpful when it comes to updating and placing written matter on websites. Also, we recommend that you frequently update your site in order to keep it new and innovative.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Google attains the majority of their traffic delivered due to the most frequently searched keywords and phrases. These specific keywords and phrases place a web site in search engines simply because they are placed within the content of the site. For example, if one of the most searched keywords is Charlotte Web Design tips, placing those keywords within your web site will draw majority of Google’s unique viewers.
Often, companies and web designer do not understand the importance of having well written content. Many get caught up in posting videos, images, and other types of web content way before proper grammar.
Suggested Content Success Features
Updates – Your written content should be regularly updated. Fresh content draws in more visitors.
Paragraphs – Long drawn out paragraphs normally aren’t read. Try to keep paragraphs to a minimum of 1-4 sentences.
Content Relevance – Your text should include frequently searched keywords and phrases associated with search engines.
Spelling and Grammar – Yes, errors are common on any web site. You can eliminate these errors by using tools such as spell check.
Lists – Use bullets and numeric formats for text.
Content Management is very helpful when it comes to updating and placing written matter on websites. Also, we recommend that you frequently update your site in order to keep it new and innovative.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Thursday, February 11, 2010
Do It Yourself - Content Management System
Making the most non-technical person feel capable of updating and improving their very own web site, a content management system (CMS) is built specifically to be user-friendly. Not all content management systems are created the same. One may give users a lot more freedom while others may not be as advanced.
According to Wikipedia.org, a content management system (CMS) is a collection of procedures used to manage work flow in a collaborative environment. A content management system:
Gives you access to control data
Easy storage and retrieval of data
Improves communication between users
By using a content management system, you are giving your company the chance to have complete control of maintaining your web site’s content. You will no longer have to depend on the IT department or outsource web developers to work on it.
When choosing a CMS application, always take into account the structure with which it will improve the developing of content. This is important because a CMS is designed to uphold your content in an orderly manner. It is best to set your own content strategy and your web site structure.
With a content management system, you have the ability to manually update:
Text Content
Images
Pages
Links
Calendars and more
Most CMSs are very affordable, easy to use, and industry-friendly. Be sure to consult with as many CMS providers as possible before committing.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
According to Wikipedia.org, a content management system (CMS) is a collection of procedures used to manage work flow in a collaborative environment. A content management system:
Gives you access to control data
Easy storage and retrieval of data
Improves communication between users
By using a content management system, you are giving your company the chance to have complete control of maintaining your web site’s content. You will no longer have to depend on the IT department or outsource web developers to work on it.
When choosing a CMS application, always take into account the structure with which it will improve the developing of content. This is important because a CMS is designed to uphold your content in an orderly manner. It is best to set your own content strategy and your web site structure.
With a content management system, you have the ability to manually update:
Text Content
Images
Pages
Links
Calendars and more
Most CMSs are very affordable, easy to use, and industry-friendly. Be sure to consult with as many CMS providers as possible before committing.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Wednesday, February 10, 2010
Web Design Tips III
Building a web site can be complex yet simple all at the same time. There are many aspects that many designers and companies skip over during the process. Keeping in mind Search Engine Optimization and usability, crafting a web site should be a well thought-out and organized method.
CODANK Charlotte Web Design is here to provide companies with some of the essential web design tips that every web site should follow. Be sure to refer back to our first set of tips here.
CODANK Tips for Web Design
Browser Compatibility – All sites should be browser compatible. Your site’s look should be the same in Google Chrome as well as in Mozilla Firefox. It is wise not to stop designing a web site after you have found out that it looks marvelous on Internet Explorer. Consult with your designer to make sure that all HTML is correct for each browser.
Navigation – Create navigation on your web site that makes it easy for visitors to go through it. It is best to place all important links at accessible spots of the page – preferably right on top. Try to link as many pages of your web site as possible.
Comprehensible Font – Try to steer away from bright colors and font that may not be available on most computers – such as Comic Sans. The best professional fonts to stick with are Arial and Verdana.
Links – Make it a mandatory duty to check for broken links within your web site before loading it to your web server. In applications such as Dreamweaver you are able to check for broken links on any file.
If you design your web site by using the tips and suggestions from above, CODANK Charlotte Web Design guarantees that each one of your visitors will have a wonderful first impression of your web site.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
CODANK Charlotte Web Design is here to provide companies with some of the essential web design tips that every web site should follow. Be sure to refer back to our first set of tips here.
CODANK Tips for Web Design
Browser Compatibility – All sites should be browser compatible. Your site’s look should be the same in Google Chrome as well as in Mozilla Firefox. It is wise not to stop designing a web site after you have found out that it looks marvelous on Internet Explorer. Consult with your designer to make sure that all HTML is correct for each browser.
Navigation – Create navigation on your web site that makes it easy for visitors to go through it. It is best to place all important links at accessible spots of the page – preferably right on top. Try to link as many pages of your web site as possible.
Comprehensible Font – Try to steer away from bright colors and font that may not be available on most computers – such as Comic Sans. The best professional fonts to stick with are Arial and Verdana.
Links – Make it a mandatory duty to check for broken links within your web site before loading it to your web server. In applications such as Dreamweaver you are able to check for broken links on any file.
If you design your web site by using the tips and suggestions from above, CODANK Charlotte Web Design guarantees that each one of your visitors will have a wonderful first impression of your web site.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Tuesday, February 9, 2010
Don't Get Delisted by Search Engines
If you are well within your Search Engine Optimization plan, you are probably aware of everything that you need to complete to gain top ranking. You may have been studying so hard that you skipped right over what could keep you from reaching the top spot.
If you search around the Internet, chances are you won’t be able to pin point the actual penalties that could decrease your web site ranking. Search engines aren’t reluctant to publicize this type of information.
A search engine may delist (remove your web site from their index) for many reasons. Keyword stuffing, cloaking, linking schemes, even over optimization – are all ways to potentially cause you to be delisted.
Just because you have been delisted does not mean it will stay that way forever. It is a great idea to correct the errors and then give search engine crawlers a chance to revisit your web site. Afterwards, you will then be relisted back into their index. Some listings take up to a few months to appear.
Besides being delisted, a web site owner could also find their self simply losing a higher ranking. Chances are this isn’t because of any penalties from the search engine. A drop in ranking is due to problems with the site or web server.
Here are a few reasons why your ranking may fall:
Spam links
Another site is redesigned
Hosting and web server issues
Algorithm change in a search engine
When your web site has been delisted, investigate the problem as soon as possible and try to fix it quickly. Try not to let the same issues reoccur.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
If you search around the Internet, chances are you won’t be able to pin point the actual penalties that could decrease your web site ranking. Search engines aren’t reluctant to publicize this type of information.
A search engine may delist (remove your web site from their index) for many reasons. Keyword stuffing, cloaking, linking schemes, even over optimization – are all ways to potentially cause you to be delisted.
Just because you have been delisted does not mean it will stay that way forever. It is a great idea to correct the errors and then give search engine crawlers a chance to revisit your web site. Afterwards, you will then be relisted back into their index. Some listings take up to a few months to appear.
Besides being delisted, a web site owner could also find their self simply losing a higher ranking. Chances are this isn’t because of any penalties from the search engine. A drop in ranking is due to problems with the site or web server.
Here are a few reasons why your ranking may fall:
Spam links
Another site is redesigned
Hosting and web server issues
Algorithm change in a search engine
When your web site has been delisted, investigate the problem as soon as possible and try to fix it quickly. Try not to let the same issues reoccur.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Monday, February 8, 2010
Hiring a SEO Professional
The hiring process can be very difficult at times. There may be too many qualified applicants, whereas there may not be enough applicants to even choose from. But, before you even get to the task of choosing the right person to fill the position, you need to know exactly what you’re looking for.
The first step in the hiring process involves clearly defining all the aspects of the position looking to be filled. According to The Truth About Search Engine Optimization by Rebecca Lieb, you may need help with any – or all – of the following:
Link Building
SEO Training
Content Development
Developing an overall SEO strategy
Managing specific marketing and advertising campaigns
Technical advice on site development – hosting, redirects, error pages, content for structure
Keyword Search
Reviewing and providing recommendations on site content or structure
Be sure to check each applicants background work, contact past clients and employers, and check references. They should be able to prove that their work helped improve SEO rankings, web site traffic, sales, and conversions.
The best time to bring in SEO expertise is not after a web site is complete but during the early phase. Getting started as early as possible will help avoid costly mistakes and renovations.
Google recommends asking interviewees the following questions:
What is your experience in this industry?
What kind of results do you expect to see?
Do you follow the Google Webmaster guidelines?
Can you show me examples of your previous work and share your top success story?
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
The first step in the hiring process involves clearly defining all the aspects of the position looking to be filled. According to The Truth About Search Engine Optimization by Rebecca Lieb, you may need help with any – or all – of the following:
Link Building
SEO Training
Content Development
Developing an overall SEO strategy
Managing specific marketing and advertising campaigns
Technical advice on site development – hosting, redirects, error pages, content for structure
Keyword Search
Reviewing and providing recommendations on site content or structure
Be sure to check each applicants background work, contact past clients and employers, and check references. They should be able to prove that their work helped improve SEO rankings, web site traffic, sales, and conversions.
The best time to bring in SEO expertise is not after a web site is complete but during the early phase. Getting started as early as possible will help avoid costly mistakes and renovations.
Google recommends asking interviewees the following questions:
What is your experience in this industry?
What kind of results do you expect to see?
Do you follow the Google Webmaster guidelines?
Can you show me examples of your previous work and share your top success story?
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Friday, February 5, 2010
Does Hosting Matter?
Creating a site that is discoverable by search engines, such as Google and Yahoo, and search directories is only made possible through precise website optimization. To some it may sound easy, but there are many aspects of site optimization that takes knowledge and patience.
Does hosting matter?
A frequent question that comes up in the Search Engine Optimization phase is, does it matter who hosts my web site? The answer to that question is no, but that does not mean that domain hosting is unimportant. Certain factors of the hosting have a big impact on how your site ranks in search results.
A web hosting service is a type of Internet hosting service that permits organizations and individuals to provide their own site available via the World Wide Web.
With a ton of hosting companies to choose from, the biggest issue you will probably face with domain hosting is the location of your hosting company. If you reside in South America and you purchase a domain that is hosted on a server in China, your search engine rankings will more than likely suffer. Geographically, search engine crawlers tend to read your web site as being contradictory to your location. Many search engine results are based on geographical location, so this contradiction could be enough to affect your ranking.
Please keep in mind that the length of time for which you register your domain name could also affect your search engine ranking. According to Search Engine Optimization Bible by Jerri L. Ledford, several hackers use “throw away domains”, or domain names that are registered for no more than a year.
Familiarize yourself with the different types of web hosting services.
Types of Web Hosting Services
Shared Web Hosting Service
Reseller Web Hosting
Grid Hosting
Home Server
Managed Hosting Service
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Does hosting matter?
A frequent question that comes up in the Search Engine Optimization phase is, does it matter who hosts my web site? The answer to that question is no, but that does not mean that domain hosting is unimportant. Certain factors of the hosting have a big impact on how your site ranks in search results.
A web hosting service is a type of Internet hosting service that permits organizations and individuals to provide their own site available via the World Wide Web.
With a ton of hosting companies to choose from, the biggest issue you will probably face with domain hosting is the location of your hosting company. If you reside in South America and you purchase a domain that is hosted on a server in China, your search engine rankings will more than likely suffer. Geographically, search engine crawlers tend to read your web site as being contradictory to your location. Many search engine results are based on geographical location, so this contradiction could be enough to affect your ranking.
Please keep in mind that the length of time for which you register your domain name could also affect your search engine ranking. According to Search Engine Optimization Bible by Jerri L. Ledford, several hackers use “throw away domains”, or domain names that are registered for no more than a year.
Familiarize yourself with the different types of web hosting services.
Types of Web Hosting Services
Shared Web Hosting Service
Reseller Web Hosting
Grid Hosting
Home Server
Managed Hosting Service
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Thursday, February 4, 2010
Planning and Organizing: Project Management
Are you aware of the importance of organization and planning? These two concepts make it so much easier for many small to large businesses around the world. Whether it is online or off, having a step-by-step plan will keep your company from crumbling. The method of incorporating steps and organization in a plan is considered Project Management.
According to Wikipedia.org, Project Management is defined as the discipline of planning, organizing, and managing resources to bring about the successful completion of specific project goals and objectives.
Project Management as a Process (according Just Enough Project Management by Curtis R. Cook)
Project management is considered to be more of a process, which consists of a series of steps needed to achieve a specific outcome. Not all projects are the same, but they all have a basic life cycle consisting of at least four steps.
Below are the four basic project management steps covered within all projects:
Initiation – receive the new project, determine what needs to be accomplished, and formally launch the project.
Planning – develop a detailed plan that includes: task list, resource assignments, schedule, budget, communication plan, risk plan, and change control process.
Control – technical work is done during this step; project status reports are generated.
Closing – includes a few last-minute checks to ensure that everything is in order and that all project requirements have been satisfied.
It is very important to undertake any project with a defined beginning and ending point and specific, well-distinct goals that identify completion. Doing so will help any business complete tasks less complicated.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
According to Wikipedia.org, Project Management is defined as the discipline of planning, organizing, and managing resources to bring about the successful completion of specific project goals and objectives.
Project Management as a Process (according Just Enough Project Management by Curtis R. Cook)
Project management is considered to be more of a process, which consists of a series of steps needed to achieve a specific outcome. Not all projects are the same, but they all have a basic life cycle consisting of at least four steps.
Below are the four basic project management steps covered within all projects:
Initiation – receive the new project, determine what needs to be accomplished, and formally launch the project.
Planning – develop a detailed plan that includes: task list, resource assignments, schedule, budget, communication plan, risk plan, and change control process.
Control – technical work is done during this step; project status reports are generated.
Closing – includes a few last-minute checks to ensure that everything is in order and that all project requirements have been satisfied.
It is very important to undertake any project with a defined beginning and ending point and specific, well-distinct goals that identify completion. Doing so will help any business complete tasks less complicated.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Wednesday, February 3, 2010
Ins & Outs: Web Design and Internet Marketing
Companies such as CODANK Charlotte Web Design and Power Web Design Studio, you are guaranteed to be one step away from innovative designs, logo creativity, and top-of-the-line web development solutions. Both companies are dedicated to blueprinting and designing quality work for each of their clients.
Creating an online brand identity can only be made possible with a full range of marketing services. A web design company should be able to take the perfect concept and bring it to reality. With your initial goal in mind every step of the way, catering to the design and development of your entire project is one of our most important aspects.
Inventive marketing services normally fall into the four following key categories:
Branding & Identity
Website Design
Logo Development
Search Engine Optimization (SEO)
Web presence is what helps build your brand. Creating an effective brand is something that requires precision. Customers will generate an opinion of your brand name within the first few seconds of viewing it.
Many Web Design and Internet Marketing businesses do offer an inventive team of web specialist, creative designers, writers, programmers and marketing professionals that know how to get not only physical marketing results, but online results as well.
Every effort is made to help you with your new or existing project. Some clients seek designers who create websites from scratch using the best design techniques made available. You should always seek designs that use the finest elements of typography, usability, optimization, and color profiles.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Creating an online brand identity can only be made possible with a full range of marketing services. A web design company should be able to take the perfect concept and bring it to reality. With your initial goal in mind every step of the way, catering to the design and development of your entire project is one of our most important aspects.
Inventive marketing services normally fall into the four following key categories:
Branding & Identity
Website Design
Logo Development
Search Engine Optimization (SEO)
Web presence is what helps build your brand. Creating an effective brand is something that requires precision. Customers will generate an opinion of your brand name within the first few seconds of viewing it.
Many Web Design and Internet Marketing businesses do offer an inventive team of web specialist, creative designers, writers, programmers and marketing professionals that know how to get not only physical marketing results, but online results as well.
Every effort is made to help you with your new or existing project. Some clients seek designers who create websites from scratch using the best design techniques made available. You should always seek designs that use the finest elements of typography, usability, optimization, and color profiles.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Tuesday, February 2, 2010
Keep Content Up-To-Date
If you are familiar with Search Engine Optimization, you are aware of the importance of staying current. Businesses that own and operate their own web sites should take the time out to focus on how they can keep their written content up-to-date as much as possible.
Search engines tend to favor web sites that have fresh and current content. Keeping content that is daily or even weekly updated is vital and often necessary when trying to achieve high search engine rankings. These search engines rank web sites whose content is fresh higher and consider it to be of greater value than outdated written content.
Updates and changes to your content should be frequent. These changes can include:
Content updates
Changes to site structure
Design modification
Site crawlers are aware of site updates and changes. From your links to your tags, they take every aspect into consideration when tallying your pages final score. Take the time out to pay close attention to all of the details included in a successful SEO plan.
Having to deal with site changes and the process of staying current can be very difficult at times. To decrease the stress, it is best to have a well planned out Search Engine Optimization strategy. There is a chance that your initial plan will change over time, so be prepared to make necessary adjustments.
Another great way to approach staying up-to-date is through the use of free content aggregation such as RSS (Rich Site Summary). You can use RSS to update your web site on a daily basis with other related content.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Search engines tend to favor web sites that have fresh and current content. Keeping content that is daily or even weekly updated is vital and often necessary when trying to achieve high search engine rankings. These search engines rank web sites whose content is fresh higher and consider it to be of greater value than outdated written content.
Updates and changes to your content should be frequent. These changes can include:
Content updates
Changes to site structure
Design modification
Site crawlers are aware of site updates and changes. From your links to your tags, they take every aspect into consideration when tallying your pages final score. Take the time out to pay close attention to all of the details included in a successful SEO plan.
Having to deal with site changes and the process of staying current can be very difficult at times. To decrease the stress, it is best to have a well planned out Search Engine Optimization strategy. There is a chance that your initial plan will change over time, so be prepared to make necessary adjustments.
Another great way to approach staying up-to-date is through the use of free content aggregation such as RSS (Rich Site Summary). You can use RSS to update your web site on a daily basis with other related content.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Monday, February 1, 2010
Charlotte Web Design: Submission Tools
Get listing in search engines and directories is not as easy as some small businesses and entrepreneurs may think. This task normally takes a lot of time and commitment, and if you are not aware of the rules and regulations you run the risk of being rejected from being listed. As of lately, Search Engine Optimization professionals and companies who tend to their own websites are beginning to rely on software tools – submission tools.
A submission tool is defined as software applications that automatically submit a web site to search engines and directories. There are two types of submission tools available, they include:
Multi-submission tools – submits a website to multiple search engines and directories
Deep submission tools – submits those deep pages to search engines and directories; usually missed by search engine crawlers
When dealing with submission tools, all companies and Search Engine Optimization (SEO) professionals should be very cautious. There are certain submission tools that try to scam web site designers. These tools make you believe that they are going to submit a site to a large amount of directories and search engines for a low fee. Most of these search engines are either unreal or of no worth to a web site.
Why you should invest in a submission tool:
Improve your ranking
Save viable time
More traffic to website
Creates more backlinks
SEO professionals and small businesses should always conduct a thorough research of each submission tool they come across. Doing so is best before actually investing in one.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
A submission tool is defined as software applications that automatically submit a web site to search engines and directories. There are two types of submission tools available, they include:
Multi-submission tools – submits a website to multiple search engines and directories
Deep submission tools – submits those deep pages to search engines and directories; usually missed by search engine crawlers
When dealing with submission tools, all companies and Search Engine Optimization (SEO) professionals should be very cautious. There are certain submission tools that try to scam web site designers. These tools make you believe that they are going to submit a site to a large amount of directories and search engines for a low fee. Most of these search engines are either unreal or of no worth to a web site.
Why you should invest in a submission tool:
Improve your ranking
Save viable time
More traffic to website
Creates more backlinks
SEO professionals and small businesses should always conduct a thorough research of each submission tool they come across. Doing so is best before actually investing in one.
About CODANK Charlotte Web Design
CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.
For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com
Subscribe to:
Posts (Atom)
