Wednesday, April 21, 2010

Page Titles 101

Page titles play a very important role in Search Engine Optimization. Search engine crawlers examine them first when going through the evaluation process. When a web site is being ranked for search results purposes, page titles are one of the top factors measured.

A page title is what describes the content included on a web page. They need to be assigned to every single page to better help your search engine optimization rankings. It is located in the top left corner of your web browser. Some are short while others tend to be a bit longer.

Example Page Titles

CODANK Charlotte Web Design
CMSenabled | Content Management System
Page Titles – Google Search – Windows Internet Explorer
Charlotte Pet Sitter Services
Marriage Counseling | Christian Marriage Counseling | Couples Counseling

Below are a few important factors to consider when creating your page titles:

Keep titles to 50 characters or less, including spaces. Certain search engines will only index up to 50 characters while others might index up to 150. Yet, sustaining shorter page titles will keep you in search engine results.

It is best not to use your company name in the page title. A better alternative is to use a descriptive keyword or phrase. Using keywords will help to explain exactly what is on the page. It also helps guarantee that your search engine rankings are precise.

Don’t repeat phrases and keywords in your title tags. Repetition may come across as SEO spam when a search engine crawler is examining a site, so avoid repeating certain words if possible. Never duplicate keywords in order to obtain a crawler’s attention. Doing so could result in your site being excluded from search engine listing.

About CODANK Charlotte Web Design

CODANK is a top Charlotte Web Design and Internet Marketing Company located in Charlotte, NC. The company is dedicated to providing a broad range of web design services. CODANK specializes in Search Engine Optimization (SEO), Graphic Design, Online Marketing, and Web Design and Development.

For more information, visit CODANK Charlotte Web Design and Internet Marketing Company at www.codank.com

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