Small businesses and entrepreneurs should know that getting their web sites included in search engines and directories is not as easy as they may think. It takes a lot of time and patience, and if you do not follow all of the directions and guidelines, you run the chance of being rejected from being listed. To help alleviate the process, a set of software tools – submission tools – has become known in the Search Engine Optimization market.
Submission tools are automated software programs and applications that remember the repetitive information that is required to get a website listed in a directory or search engine.
One of the major issues when dealing with submission tools is that they may try to scam website designers. They do this by agreeing to submit a site to thousands of search engines and directories for one low fee. The problem with that statement is that most of those search engines are either nonexistent or worthless to a company’s website.
It is best to look carefully at the claims the website submission tools are making. Then apply the golden rule, “If it sounds too good to be true, it probably is.” Try to ask for a list of the directories and search engines which the tool will submit your site to. Once you have received the list, be sure to do a thorough research of each site before you actually invest in the program.
There are two types of submission tools: deep submission tools and multi-submission tools. Deep submission tools are those pages that are several levels down in the structure of a website. Frequently, these types of sites are missed by search engine crawlers. They are sometimes not even considered important, but isn’t always the case. Multi-submission tools submit a website to multiple search engines and directories. They help to ease the problem of getting a site listed. Rather than repeatedly going through the same process, multi-submission tools do the work for you.
Unluckily, it is impossible to know which submission tool is best to use. A small business or entrepreneur should consult with other program users before utilizing it. Because there are so many submission tools available, a company is bound to find the perfect one for their website.
Reasons to invest in a submission tool:
· Improve your ranking
· Save time
· More traffic to website
· Creates more backlinks
About CODANK Web Design
CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to providing the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. For more information, visit us at www.codank.com
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