Monday, August 3, 2009

Keep It Fresh: Site Updates & Changes

There are many things that can affect the way you or your company’s web site gains ranking within search engines. Dealing with updates and site changes can be very complex and time-consuming, so it is best to have a great SEO strategy. Your initial plan will eventually change over time and as a result you should always be prepared.

As your company grows so should your web page. Updates and changes should be frequent. Making those much needed adjustments will help you reach a high ranking. Modifications usually include: content updates, changes to site structure, and design tuning. When a site is amended, small details are sometimes overlooked. Links can be broken, tags may be changed, and keywords come up missing. When this occurs, a reduced ranking is usually the result.

Site crawlers are aware of site updates and changes. From your links to your tags, they take every aspect into consideration when tallying your pages final score. Take the time out to pay close attention to all of the details included in a successful SEO plan.

4 Easy Ways to Update Your Site
1. Interview an expert
2. Add a FAQ section
3. Post a few case studies
4. Publish testimonials

About CODANK Web Design

CODANK is a top rated Web Design and Internet Marketing firm located in Charlotte, NC. We are dedicated to provide the highest quality, cost effective custom software development services, delivering a broad range of business consulting and outsourcing services. For more information, visit us at www.codank.com.

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